Kalyan Jewellers Unveils ‘Wickedly Precious’, a Bold Jewellery Edit Celebrating Self-Expression
With Wickedly Precious, Kalyan Jewellers reinforces its focus on design-led storytelling, offering jewellery that resonates emotionally and empowers wearers to choose pieces that reflect who they are.
Hyderabad, December 23: Kalyan Jewellers has launched Wickedly Precious, a new curated jewellery edit that celebrates indulgence, individuality, and emotion-led choices, positioning fine jewellery as a form of unapologetic self-expression rather than mere occasion wear.
The collection is designed for those who choose jewellery not out of obligation, but instinct—pieces that reflect desire, confidence, and a deep emotional connection to beauty. Featuring luminous diamonds, richly hued gemstones, and sculptural gold, the edit brings together statement designs that are bold, radiant, and intentionally expressive.
Among the highlights are the Violet Desire Bracelets, gemstone-studded creations featuring deep violet and sapphire-toned stones framed by diamonds and gold. Designed to be worn stacked or solo, the bracelets add a confident burst of colour suited for festive and evening wear.
The Regal Ruby & Emerald Necklace Set anchors the collection with vivid ruby and emerald accents set against brilliant diamonds, creating a striking balance of opulence and timeless elegance. Intended for moments that call for standout glamour, the set is paired with matching earrings to complete the statement look.
Another key offering, the Radiant Statement Necklace Set, introduces a modern, fluid aesthetic with asymmetrical lines, cascading diamonds, and sculptural gold forms. Designed to take centre stage, the set blends drama with contemporary refinement for evening occasions.
The edit also features the Crimson Charm Diamond Set, which plays with clean geometry and rich colour to deliver polished drama, and the Midnight Wave Necklace Set, a fluid, movement-inspired design accented with subtle sparkle and colour, ideal for after-dark celebrations.
Rounding out the collection is the Festive Rosette Necklace Set, inspired by classic celebratory motifs. Featuring radiant rosette designs framed by diamonds and warm gold, the set captures a joyful, timeless festive spirit with gentle movement and rhythmic detailing.
With Wickedly Precious, Kalyan Jewellers reinforces its focus on design-led storytelling, offering jewellery that resonates emotionally and empowers wearers to choose pieces that reflect who they are. The collection is available across Kalyan Jewellers showrooms and online platforms, inviting customers to explore jewellery that is chosen with the heart, not convention.